Facebook to set anonymous login and boost advertising

Mark Zuckerberg himself made the announcement during a meeting with almost 2,000 developers and journalists in San Francisco on April 30th. Facebook is to introduce new advertising tools and to boost the privacy of its members to impose the leading social network with 1.28 billion members in the growing sector of smartphone applications. Facebook wants

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Facebook and Google shall use your data in their ads

After Facebook, Google has also changed its regulations for customers so as to use users’ data for advertising purposes. On September 5th, Facebook changed its terms of use – for the moment only in the U.S. – so as to keep the right to use your profile photo for its ads. This section (Section 10,

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How Internet allows targeted advertising

You have already probably noticed that when you are doing some Internet search, for instance looking for your next holiday destination, Google or Facebook you offer advertising based on your requests. This may seem actually useful, since it may lead you to find what you were looking for. But be aware that this advertising is

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Stay anonymous on the Internet

Every day, millions of people connect to Facebook and Twitter, do shopping online or comment on articles on news websites and want to stay anonymous. These activities became quite common but leave traces and the user does not always measure the consequences of this: some personal information, such as the age, address and shopping habits are

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